We are proud to be a Brand Tasmania Partner! Brand Tasmania promotes the advantages of living, working, learning, visiting and doing business in Tasmania. So it shows the rest of the world what we, Tasmanians, already know: this is the best place to be! Do you agree?
The Brand Tasmania Council’s vision is that Tasmania be recognised as a leader in the world of islands, with a global reputation for quality products and services. To achieve this, the council will promote a strong, positive perception of Tasmania by connecting its recognised natural values to the resourcefulness, innovation and creativity of its people, through the Brand Tasmania®.
The council's principal objectives are to heighten the profile, quality and value of Tasmanian products and services in the marketplace and to encourage a broad-based ownership of the Tasmanian brands by Tasmanian enterprises and the community.